Last updated: 25 April 2026
This page provides the legal information required by UK and EU law for the operator of mavinty.com and related services.
Company information
Legal name: Loomreach Limited
Trading as: Mavinty
Company type: Private limited company
Country of incorporation: England and Wales, United Kingdom
Company registration number (Companies House): 16839451
Date of incorporation: 7 November 2025
Registered office address:
Loomreach Limited
411 Oxford Street, Office 1.01
London, England
W1C 2PE
United Kingdom
Nature of business
Loomreach Limited is registered with the following Standard Industrial Classification (SIC) codes:
- 62012 — Business and domestic software development
- 62090 — Other information technology service activities
- 63990 — Other information service activities not elsewhere classified
- 73110 — Advertising agencies
The principal trading activity is the operation of Mavinty, an AI-assisted endurance coaching platform.
Data protection
Data Controller: Loomreach Limited
ICO registration number: C1918840
Information Commissioner’s Office (ICO): ico.org.uk
For full details of how we process personal data, see our Privacy Policy.
VAT
Loomreach Limited is not currently registered for VAT. Our turnover has not yet reached the UK VAT registration threshold of £90,000 per year.
When we cross the threshold, we will register for VAT and update this page with our VAT number. Founding Members’ £29/month rate will remain locked as the all-in price — Loomreach will absorb any VAT internally rather than pass it on. See Terms of Service Section 5.2 for full details.
Contact
General enquiries, support, billing, and legal:
info@mavinty.com
We aim to respond to all enquiries within one working day. For urgent matters relating to billing or account access, please mark the email subject “URGENT”.
Postal address:
Loomreach Limited
411 Oxford Street, Office 1.01
London, W1C 2PE
United Kingdom
Legal documents
Regulatory information
Consumer rights
If you are a UK or EU consumer, you have statutory rights that cannot be waived, including:
- The right to a 14-day cooling-off period for distance contracts (Consumer Contracts Regulations 2013 in the UK)
- The right to services performed with reasonable care and skill (Consumer Rights Act 2015 in the UK)
- Equivalent rights under your country’s consumer protection law if you are an EU resident
See our Refund and Cancellation Policy for how to exercise these rights.
Online dispute resolution
The European Commission provides an Online Dispute Resolution platform for consumers, available at ec.europa.eu/odr. We are happy to engage in dispute resolution but encourage you to contact us first at info@mavinty.com — most issues can be resolved by email.
Medical device classification
Mavinty is not a medical device under the UK Medical Devices Regulations 2002 (as amended) or under EU Regulation (EU) 2017/745. It is not registered with the Medicines and Healthcare products Regulatory Agency (MHRA). The Service does not diagnose, prevent, monitor, predict, prognose, treat, or alleviate disease, injury, or disability. See our Medical Disclaimer for full details.
Intellectual property
The Mavinty name, logo, branding, software code, and content are owned by Loomreach Limited or licensed to us. Trademark applications are pending. See our Terms of Service Section 9 for full details on intellectual property and the open-source pledge.
Loomreach Limited · Company number 16839451 · ICO registration C1918840 · Trading as Mavinty